The 10 Faces of Innovation
There are 10 personality traits that generate and make innovation succeed:
“At Ideo, we’ve developed 10 people-centric tools, talents, or personas for innovation. Although the list does not presume to be comprehensive, it does aspire to expand your repertoire. We’ve found that adopting one or more of these roles can help teams express a different point of view and create a broader range of innovative solutions. “
These traits are found in innovators. These are the many hats that innovator’s wear. So, find them, keep them, and nurture them in your organization… if you want to still have a successful organization in the future.
Summary of ideas from Fast Company:
1. The Anthropologist brings new learning and insights into the organization by observing human behavior and developing a deep understanding of how people interact physically and emotionally with products, services, and spaces.
2. The Experimenter prototypes new ideas continuously, learning by a process of enlightened trial and error.
3. The Cross-Pollinator explores other industries and cultures, then translates those findings and revelations to fit the unique needs of your enterprise.
4. The Hurdler knows that the path to innovation is strewn with obstacles and develops a knack for overcoming or outsmarting those roadblocks.
5. The Collaborator helps bring eclectic groups together, and often leads from the middle of the pack to create new combinations and multidisciplinary solutions.
6. The Director not only gathers together a talented cast and crew but also helps to spark their creative talents.
7. The Experience Architect designs compelling experiences that go beyond mere functionality to connect at a deeper level with customers’ latent or expressed needs.
8. The Set Designer creates a stage on which innovation team members can do their best work, transforming physical environments into powerful tools to influence behavior and attitude.
9. The Caregiver builds on the metaphor of a health-care professional to deliver customer care in a manner that goes beyond mere service.
10. The Storyteller builds both internal morale and external awareness through compelling narratives that communicate a fundamental human value or reinforce a specific cultural trait.
Get more information from the book:
